Chinese Auto Brands Omoda, Jaecoo Surge Globally

by Abigail Lewis • 13 hours ago
Chinese Auto Brands Omoda, Jaecoo Surge Globally

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Omoda and Jaecoo, two brands under China’s Chery Auto, have quickly gained traction in the global market. Launched internationally in 2023 in Wuhu, China, their global headquarters, they arrived in Spain in 2024, offering a range of SUVs and crossovers focused on design, technology, and sustainable mobility. With a presence in over 130 countries and more than 1.16 million vehicles sold worldwide, these brands are making a significant impact.

A Multi-Energy Approach

Both brands emphasize a multi-energy strategy, combining combustion engines with hybrid, plug-in hybrid, and electric technologies. Chery’s Super Hybrid System (SHS) plays a key role in their electrified models, developed specifically for their new-generation vehicles. This system enhances efficiency and performance across their lineup.

In Spain, Omoda and Jaecoo operate under Omoda Motors Spain, with a joint commercial structure. Their post-sales service is supported by a central parts warehouse in Guadalajara, maintaining 98% of spare parts in stock. This ensures quick and efficient service for customers nationwide.

Models and Features

The Omoda 5, a compact SUV, offers both SHS hybrid and electric options. The electric version provides a 430 km range, while its price-to-equipment ratio makes it an attractive choice. This model is particularly appealing for those seeking a balance between affordability and advanced features.

Omoda’s mid-size SUV features a 279 CV plug-in hybrid system with an 18.4 kWh battery, offering front-wheel drive and the ability to operate as a pure electric vehicle. This versatility allows drivers to switch between electric and hybrid modes seamlessly.

Their largest model combines a 537 CV plug-in hybrid system with all-wheel drive. Its 34.4 kWh battery delivers one of the highest electric ranges in its class, positioning it as a luxury SUV with exceptional performance and efficiency.

Jaecoo’s Offerings

The Jaecoo 5 is available with gasoline, SHS hybrid, and electric options. The electric variant offers a 402 km range, while its compact size and family-oriented design maximize interior space, making it ideal for urban and family use.

Another Jaecoo multi-energy SUV includes SHS hybrid and plug-in hybrid versions. The plug-in hybrid provides a 90 km electric range with an 18.4 kWh battery and stands out for its extensive standard equipment, offering exceptional value for customers.

It is available in five or seven-seat configurations, catering to larger families. Its 34.4 kWh battery ensures an excellent electric range, combining luxury with practicality.

Warranty and Support

Both brands offer a full warranty: 7 years or 150,000 km, extendable to 8 years or 160,000 km on select models. The high-voltage battery is covered for 8 years, guaranteeing a minimum 70% capacity during this period, providing long-term peace of mind.

Customers receive 3 years of 24/7 roadside assistance, extendable to 7 years with official maintenance. With 115 dealerships in Spain and a central parts warehouse, Omoda and Jaecoo ensure quick service. Parts are delivered within 24-48 hours for orders placed before 3:00 PM, ensuring minimal downtime for repairs.

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